About Andriy Yurchenko
I design complex products from the first decision to working software. For 14 years that has meant AI agent platforms, a DeFi lending protocol and an investment app, usually as the lead or the only designer on the team. The startups I have worked with raised more than $200M between them, one of them went from a rough idea to an acquisition for $500M, and I have launched more than 20 products and MVPs.
What I’ve done
Bitplanet, 2022-2025, Principal Designer. I designed Deva, an AI agent platform, and 10Planet, the protocol under it, from zero. There were no patterns to copy for agent memory, training or governance, so I worked out the product model first and the screens after. Deva went from the first concept to a beta in 15 months. In the beta, daily active users grew 25% and retention 20% as the interface changed, and usability tests showed tasks taking 30% less time. The design system cut handoff errors between design and engineering by 40%.
Fully AI, 2024, Design Consultant. In one month I audited an AI agent product and rebuilt its design system and dashboard.
Equi, 2021-2022, Senior Product Designer. I was the only designer. I took a digital family office from zero to MVP, including KYC/AML onboarding, and designed the pitch decks and investor materials. Onboarding time dropped by 40%, the Figma component library sped up development by 25%, and the company raised its seed round and Series A while I was on the team.
TrustToken, 2019-2022, Principal Designer. I led design for TrueFi, an uncollateralized lending protocol, for three years: the product, the brand, the website and the community, down to a mascot that ended up in Telegram stickers. Total value locked passed $900M, and TrustToken raised its Series A and Series B.
Volterra, 2017-2021, Product Designer, part-time. I joined when Volterra was a rough idea and stayed until it was a distributed cloud platform that F5 acquired for $500M, after its Series A and Series B. I set the design strategy, built the design system the whole design team worked from, reviewed the other designers’ work, and designed the company website.
Santiment, 2018-2019, Product Designer. A market data and analytics platform for crypto investors. I designed interface components and metric visualizations, kept the design library, and ran user interviews and usability tests to find where the product lost people.
Stakenet, 2017-2018, Product Designer. I led design for an interchain trading platform, now Hydranet: a financial dashboard, data visualization and a brand refresh.
Before that: UI8, a marketplace for designers; Allo, a visual collaboration tool; and five years of freelance work from 2012.
Across all of it
- More than 20 products and MVPs launched, each on its deadline.
- Startups that raised more than $200M between them, and one acquisition for $500M.
- A design operations setup that let designers and engineers work from the same source.
- Design systems that cut development time, and designers trained to work from shared libraries.
- Brand systems that kept products, marketing and community looking like one company.
What I’m building now
AI agents now write a lot of interface code, and reviewing what they ship has not become any easier. I build tools for that.
The UX audit agent for Claude Code walks a task in a live product, in your own browser, and writes a report with marked screenshots. It is free and open source.
The screen canvas lays out every screen of an app and takes an inventory of what it actually ships. On its first test it found 21 button styles across 25 screens an agent built in one evening.
How I work
Most products I join are still being figured out: the idea is clear, the product is not. I start there, with what the product is made of and how it should behave, because that is where the expensive mistakes get made. Then I design the interface, and where it is quicker to build than to explain, I write the frontend myself.
Businesses of my own
Alongside product work I have started and run businesses of my own, online and offline. I sold some and closed others. Running them meant doing the parts a designer usually never sees: pricing, sales, marketing, hiring, and making the money last until the next payment comes in.
That is why I look at every product decision as money being spent, and why I would rather cut a feature early than build one nobody is waiting for.
Working with me
Teams usually bring me in at one of two points. Before a big build, for a one-week Product Diagnosis: I go through the product and the decisions behind it and write down what to keep, cut, change and do next. Or once the direction is set, as a part-time product architect and designer, from $8,000 a month. Shorter projects and one-off consultations are possible too, tell me what you need.